Australian airlines are fighting it out to capture more small business passengers, with on-the-ground partnerships with other businesses set to play a bigger part in Qantas’s loyalty strategy.
Business-based airline points systems are a common feature in other countries and there are several operations focused on engaging with the new ways SMEs are booking travel. Sandra McLeod, chief executive of Melbourne-founded travel management platform Travelport Locomote, told SmartCompany last year the entire travel industry was grappling with the fact that Gen Y businesspeople want complete control and choice over their work travel.
To read the full article in Smart Company, click here.
Travel, Marketing & Business Tips. Delivered Weekly
Join our newsletter and also get exclusive access to our podcast
where we interview entrepreneurs from all over the world.